Georgia Bulldogs unveils new “Athletic Brand Identity,” gets new Football uniforms

The University of Georgia Bulldogs Athletic Department has been working to develop a new brand that would give their teams a new consistency between all of their athletic teams and their uniforms.  Nothing drastic has changed, though they do have a new awesome secondary logo that they worked with Nike to create.

Georgia’s football uniforms are classic, so I’m glad that they didn’t do anything drastic to them.  Updating them with newer numbers and adding a newer secondary logo is a nice touch.  The Athletic Department handled this one very well and it’s good that the didn’t let Nike do anything too absurd.

You can see more photos of their new uniforms here.

[@UGAAthletics]